Coaching isn’t defined in the accounting industry as clearly as the likes of accounts preparation or cashflow forecasting.
Essential sales techniques - The SPIN Cycle
January 28, 2020
Today’s accountant must know how to sell. Selling is really a value conversation. If your clients understand the value of your services, they'll quickly realise they want to work closely with you. It comes down to asking better questions... questions that ultimately help your client see the way forward as buying a service from you.